Vietnamese superstar Sơn Tùng M-TP, whose latest English single "MAKING MY WAY" has surpassed four million global streams since its release on May 5, has been named as Gucci's exclusive "Friend of the House" (FOH) in Vietnam.
His ambassadorship is a milestone, as he becomes the first male FOH for Gucci in Vietnam, further strengthening the brand's connection with the Vietnamese audience.
Gucci Cruise 2024
Sơn Tùng M-TP made a captivating debut appearance at the GUCCI Cruise 2024 fashion show, held at Seoul’s iconic Gyeongbokgung Palace on May 16. His presence at this star-studded event not only marks a momentous occasion for the talented artist, but also highlights Gucci's commitment to embracing global talent and celebrating cultural diversity.
Among the esteemed guests in the front row together with Sơn Tùng M-TP were popular Thai actor Gulf Kanawut Traipipattanapong; Davika Hoorne, the talented Thai actress who appeared in Sơn Tùng M-TP’s music video "CHẠY NGAY ĐI | RUN NOW", and Juyeon and Younghoon of K-pop sensation The Boyz.
Jay Park and Sơn Tùng M-TP also came together at the event, creating a buzz of excitement and anticipation among fans and fashion enthusiasts alike.
Meanwhile, the infectious beats and compelling lyrics of Sơn Tùng M-TP's "MAKING MY WAY" have resonated with listeners, further solidifying his position as a versatile and internationally acclaimed artist.
The official visualizer of "MAKING MY WAY" also became the most viewed video on YouTube in both Japan and Vietnam on May 5.
In Vietnam, the song claimed the top spot as the #1 Top Video Trending on YouTube in the music category, as well as the #1 song on Apple Music and iTunes Daily Charts.